The End of Accounting and the Path Forward for Investors and Managers (Wiley Finance) is a book that challenges traditional accounting practices and provides insights into how to move forward in today's rapidly changing business environment. The author, Mitch Stephen, argues that traditional accounting methods are no longer sufficient for modern businesses and that firms must adopt new ways of measuring success. The Firm of the Future: A Guide for Accountants, Lawyers, and Other Professional Services is a comprehensive guide to building a successful professional services firm in today's fast-paced business environment. The book covers topics such as marketing strategies, leadership development, and technology implementation, providing practical advice on how to navigate these challenges and achieve success. 101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms is a guide that provides practical tips and techniques for firms looking to improve their marketing efforts. The book covers topics such as social media marketing, content marketing, and email marketing, providing actionable advice on how to increase visibility and generate leads. Measure What Matters to Customers: Using Key Predictive Indicators (KPIs) is a guide that helps firms understand the key metrics that matter most to their customers. The book covers topics such as customer satisfaction, retention rates, and revenue growth, providing practical advice on how to measure these metrics and use them to drive business success. Implementing Value Pricing: A Radical Business Model for Professional Firms is a guide that provides firms with the tools they need to implement value pricing strategies. The book covers topics such as client segmentation, service delivery models, and pricing frameworks, providing practical advice on how to create value-based pricing structures that drive business growth. Overall, these books provide valuable insights into the challenges facing professional services firms in today's rapidly changing business environment. They offer practical advice on how to navigate these challenges and achieve success through new ways of measuring success, improved marketing strategies, and value-based pricing models.