Category Review: Books on Social Media Marketing Introduction: Social media has become an integral part of our daily lives. It is a powerful tool that businesses can use to reach their target audience and promote their products or services. Facebook, in particular, is one of the most popular social media platforms with over 2.8 billion monthly active users. As such, it's no surprise that there are numerous books available on social media marketing, specifically focusing on Facebook advertising. In this review, we will take a closer look at some of the best books on Facebook advertising and provide our thoughts on each one. 1. The Complete Guide to Facebook Advertising: This book is an excellent resource for anyone looking to get started with Facebook advertising. It covers everything from setting up your first ad campaign to optimizing your ads for maximum results. The author, Justin Brody, is a social media marketing expert who has worked with some of the biggest brands in the world. He provides practical tips and strategies that you can use to create successful Facebook campaigns. Overall, this book is well-written and easy to read, making it an excellent choice for beginners or those looking for a refresher on Facebook advertising. 2. Facebook For Dummies: This book is another great resource for anyone new to Facebook advertising. It covers the basics of setting up your account, creating ads, and tracking your results. The author, Amy Porterfield, is a social media marketing expert who has helped countless businesses grow their online presence through Facebook advertising. She provides clear and concise instructions that are easy to follow, making this book an excellent choice for beginners or those looking for a quick start guide to Facebook advertising. 3. 7th Edition: This book is a comprehensive guide to Facebook advertising. It covers everything from the basics of creating ads to advanced techniques such as retargeting and lookalike audiences. The author, John Wanamaker, has over 20 years of experience in digital marketing and provides practical tips and strategies that you can use to create successful Facebook campaigns. This book is well-written and easy to read, making it an excellent choice for anyone looking to take their Facebook advertising skills to the next level. 4. Facebook Naija: This book is a guide specifically tailored to businesses in Nigeria. It covers everything from setting up your first ad campaign to optimizing your ads for maximum results. The author, Olusegun Adebayo, has over 10 years of experience in digital marketing and provides practical tips and strategies that are relevant to the Nigerian market. This book is well-written and easy to read, making it an excellent choice for businesses looking to take advantage of Facebook advertising in Nigeria. 5. Girl: Stop Apologizing (Audible Exclusive Edition): A Shame-Free Plan for Embracing and Achieving Your Goals: While this book may not be directly related to Facebook advertising, it is still a valuable resource for anyone looking to improve their digital marketing skills. The author, Rachel Hollis, provides practical tips and strategies that you can use to achieve your goals and overcome self-doubt. This book is well-written and inspiring, making it an excellent choice for anyone looking to take control of their life and business. 6. Facebook Messenger: This book focuses specifically on using Facebook Messenger for marketing purposes. It covers everything from setting up bots to creating targeted ads within the platform. The author, Mari Smith, is a social media marketing expert who has worked with some of the biggest brands in the world. She provides practical tips and strategies that you can use to create successful Facebook Messenger campaigns. This book is well-written and easy to read, making it an excellent choice for anyone looking to take advantage of Facebook Messenger's powerful advertising capabilities. 7. My Face Book: While this book may not be directly related to Facebook advertising, it is still a valuable resource for anyone looking to improve their digital marketing skills. The author, Andrew Hutchinson, provides practical tips and strategies that you can use to create successful social media campaigns across all platforms, including Facebook.